This shopping mall stands out for its diverse range of options, including the presence of the first city centre IKEA store in the UK. Additionally, the mall hosts events like the Clothes Mending Circle Workshop in collaboration with a local artist, providing customers with unique experiences beyond just shopping.

Customers have highlighted the bustling atmosphere of the mall, with people always on the move. The location on the banks of the Thames also provides a quiet park area for visitors to relax. Additionally, the presence of the West Central London Fixers who offer free repairs for slow or broken electronic devices has been praised by customers.

The overall shopping experience at this mall is described as convenient and bustling. Customers can find all the usual shops they would expect in a shopping centre, along with the added bonus of a city centre IKEA store. The location is also praised for its convenience and variety of options available.

Customers can participate in events like the Clothes Mending Circle Workshop in collaboration with a local artist, providing a creative and social experience. Additionally, customers can bring their slow or broken electronic devices to be fixed for free by the West Central London Fixers, adding a unique service to the shopping experience.